Graphic Design Thinking - Ellen Lupton & Jennifer Cole Phillips

What I think is really cool about this reading is that all or most of these processes I have done at some point in my life, and reading about it here just makes them seem even more effective than before. For example, the brainstorming as a group thing is something that we've done in class, but now I see how that could be done better. For the most part, when we did it, everyone just kind of had ideas and we tried implementing them. But now I see that we were doing it right, maybe without even knowing that we were. For example, we did not explicitly appoint a moderator, but the person with the marker was mostly the one who decided what to actually implement and what to reject. The time limit was also present for the most part, and we took time to decide which ideas we thought worked and which ones didn't. I think this was a really great process, because it allowed me to be a part of the creation of things that I would not have made otherwise, and ideas that I did not have myself were added to my own ideas to create a better product.

In addition to the techniques we used, there are also some things that are similar to what we did in the reading. For example, visual research is similar to the mood board drafts we did, but it's also a technique I personally used for creating my interface project, where I looked around different musicians' websites to see what I could do to put me among that group. After carefully dissecting multiple websites, I came up with a list of things I should have, and with a number of ways I could present that information. Of course, after that step, I could add my own stylistic choices to the design, but the basic steps were done through visual research.

Really, this reading has a lot of different techniques, and while I may not have followed the author's steps for a particular technique, I still think I used most of them at some point in my studies.

An image I decided to use for this reading is my mood board for the logo project. This is another instance of just looking at things online and then incorporating them into my design. 

I think in the end, I used the double lines present in the London font, and I generally made my font for the logo pretty sleek looking, like the images in my mood board.